Social media outlets such as Facebook and
Twitter are allowing recruiters to dig deeper into the lives of potential
candidates than ever before. With over 1 billion people using Facebook alone, our
online presence is more prominent than ever. As many employers are now choosing
to use Facebook to screen potential candidates, young people in particular are
unwittingly putting their career opportunities at risk.
The Recruitment Society and CIPD report they
are seeing more examples than ever of inappropriate photos and comments on
social media sites. Gone are the days when you can say whatever you like online
without repercussions. 17 year old Dan lost out on a job at a café chain after
making jokes on Twitter. He is also being followed by his prospective
university, meaning any inappropriate comments he makes could have a huge
impact on his future.
Today being social media savvy is essential if
you want to stay on the right side of recruiters. You may be surprised to learn
the recruitment practice of using social media is perfectly legal provided the
employer doesn’t make any decisions based on gender, age or race. As the
information is publically available, often all it takes is a Google search for recruiters
to find your details. Unless your privacy settings are watertight you could be
publishing images and commentaries which make employers think twice about
hiring you.
Young people in particular are at risk. With
universities encouraging students to apply for graduate schemes during their
final year, many students are unprepared for the social media scrutiny this can
bring. With the competition for graduate jobs increasing year on year,
recruiters are looking for any opportunity to thin the pool of candidates. If
your social media presence isn’t up to scratch, you could be taking an early
exit from the recruitment process.
Everyone likes to party and have fun, but your
future employer doesn’t want to see you drinking that foot-long beer in Prague. Trust me. Often all
it takes is a quick tinker with the privacy settings and you’ll be kept in the
running for your dream job. Facebook in particular is highly customisable; you
can even group your contacts into categories, allowing you to limit the
exposure of posts to a close group of friends.
We’ve all heard the horror stories of people
getting fired due to inappropriate use of social media. I’m talking about the
people who phone in sick and then post pictures of themselves on a night out.
The people who slag off their boss and forget he’s on their friends list. While
these stories make good headlines, they don’t hold resonance with the majority
of readers. Such stories are the very tip of the iceberg, and as we often
credit ourselves with more intelligence, many people dismiss the warnings
surrounding social media as something for other people to worry about.
In reality if your social media profile is
holding you back, chances are you wouldn’t even know it. Recruiters rarely have
the time or inclination to give feedback unless it’s expressly requested.
Sometimes all it takes is a dodgy profile picture or throw away comment for
your application to be rejected.
CV Knowhow offers a defence against the
over-zealous recruiter, by offering a review of your social media presence for
£20. As part of our CV Writing Service
we’ll give you feedback on your online presence, giving you the benefit of an
outsiders view. We’ll point out anything you should watch out for that could
give recruiters doubts as to your suitability. By making the necessary changes
based on our advice you’ll be able to boost your chances of bagging your dream
job.
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